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PRAIS news

The launching of Milka Caramel

In September, Kraft Foods launched, with the help of the PRAIS team, a new assortment/brand of Milka chocolate, a perfect combination between a fluid and delicious caramel and the finest chocolate. For the launching of the new Milka Caramel, PRAIS created a special event: a flash mob organized in the middle of the Old City of Bucharest, at which a few dozen people had the privilege of attending. They enjoyed the special dance created by a talented team of dancers, a dance that suggested the link between the fluidity of the caramel and the Milka chocolate, and also the new product. -

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