PRAIS news
This autumn, Nestlé launched in Romania the Pink Ribbon campaign which aims to prevent breast cancer. Nestlé Fitness brand, ambasador for this campaign, initiated on every social network the #CheckYourSelfie campaign, emphasizing the importance of breast self-examination. On this occasion, PRAIS team invited journalists and bloggers from Bucharest and also from the country to join the cause, helping this way to protect the womens’ health by urging them to make a regular breast consult.