PRAIS news
On May 18, PRAIS has organized for Nestlé Romania a sampling in the main editorial offices at the launch of the new whole grain breakfast Muesli Crunch. Journalists enjoyed every moment of the morning with the two new assortments, Muesli Granola with almonds and hazelnuts and Muesli Granola with cappuccino flavor.
As a response to the media campaign ran by PRAIS, over 50 articles were generated throughout women's magazines and web sites dedicated to them.